Google Raises the Bar

Hello Friend,

Welcome back to the Generative Path, your weekly infusion of AI-powered creativity curated by ZenRobot to keep you ahead of the curve with the latest tools, trends, and techniques.

This week we’re diving into Whisk with Google’s most advanced image generation model. We’ll show you how to add high-quality text to images in seconds, spotlight the visionary work of Tatiana Tsiguleva, and explore the rising trend of animated geometric design. Add in Coding Mode for deep focus and our latest AI vs. Reality challenge, and you’ve got your creative boost for the week. Let’s get into it!

Spots are going fast! Final seats available for ZenRobot’s Generative AI Masterclass. This immersive 4-week journey is perfect for creatives and curious minds eager to harness the full power of generative AI. Applications close on Monday, the 28th of July for anyone wanting to join the August cohort. Don’t miss out!

Feature of the Week: Whisk

Google Labs’ Whisk returns to the spotlight this week with a major upgrade: now powered by Imagen 4, Google’s most advanced image generation model yet. This new engine delivers dramatically sharper detail, more accurate text rendering, and richer, more realistic visuals.

Whisk’s intuitive, browser-based interface also makes it easy to generate polished visuals with minimal input and without the need for complex prompts. Simply drag in reference images, and watch as Whisk combines them into photorealistic outputs instantly. Designed for fast, fluid creativity, it’s ideal for exploring visual concepts, experimenting with styles, or rapidly iterating on ideas. With the power of Imagen 4 behind it, Whisk now delivers greater creative control than ever before.

Creative Hack: Text Meets Images

Need to add clean, realistic text to images without complex editing tools? Whisk now lets you do it seamlessly using Imagen 4:

• Upload an Image: Start with any image (product shots, posters, scenes, or mockups)

• Describe the Text: Write what you want it to say and include style cues like “bold sans-serif,” “elegant script,” or “handwritten note”

• Get Natural Results: Imagen 4 intelligently blends the text into your image with accurate lighting, texture, and perspective.

You can easily tweak the prompt or re-run to explore multiple styles and placements. It’s perfect for branding, packaging, social content, concept art, or a quick visual with no design tools required.

Community Spotlight: Tatiana Tsiguleva

Tatiana Tsiguleva is a standout designer proving just how powerful AI tools can be in the hands of a seasoned creative. Her cinematic, emotionally rich visuals have set a new standard for what’s possible with generative imagery.

More than just beautiful, her work is a masterclass in prompt design and creative direction, making her a must-follow for anyone looking to level up their AI art practice. She’s constantly exploring the latest tools like Midjourney and shares practical insights that help others create with greater depth and intention. If you want to see where the future of AI creativity is headed, look to Tatiana.

This Week’s Flow State: Coding Mode

Plug into Coding Mode on Spotify this week. A curated mix of ambient electronic, subtle beats, and instrumental soundscapes that support deep concentration. Frequently recommended by developers for work sessions, it offers a calm, uninterrupted atmosphere that enhances focus. Perfect for coding, studying, or any task that benefits from a steady, thoughtful backdrop. Press play and let your flow take over.

AI Trend: The Fusion of Geometry and AI

This week’s trend explores the creative fusion of geometric design and AI. Clean lines, symmetry, and mathematical forms are being reimagined through AI-generated visuals. What makes this trend stand out is the ability to animate these shapes into captivating motion in Midjourney. Circles, triangles, and grids shift, rotate, and pulse with seamless transitions, creating visually mesmerising effects.

AI vs. Reality: Can You Tell the Difference?

This week, we’ve got a brand-new pair of images to test your perception again. Think you can tell which is AI-made and which is the real deal? Take your guess and we’ll reveal the answer in the next issue!

Last week, we kicked off our AI vs. Reality face-off with moody skyscrapers, and now for the moment of truth, if you guessed the right one was the real deal, you got it right. The left image was created with Midjourney, showing off the program’s impressive ability to generate complex architectural forms with precision and depth.

Join the Conversation! AI is constantly evolving, unlocking new creative possibilities every day. What caught your attention this week? Hit reply and let us know. We’d love to hear from you.

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Stay curious,
David and Ross